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Why Safety Sells: The Overlooked Market Power of Tornado SheltersTornado shelters are no longer just a safety upgrade; they’ve become a significant market differentiator for homes in storm-prone regions. Recent surveys reveal that more than 60% of U.S. homeowners want detailed information about storm safety features when buying a home, and nearly half actively seek…

Once a tornado has swept through, causing damage in your area, there are hazards that you need to be aware of so that you and others around you will stay safe.  Sometimes people get so caught up in the damages, or are ecstatic for still being alive, they don’t stop to think about other dangers…

It is difficult to predict tornadoes.  They seem to have a mind of their own.  Even meteorologists can only look at dangerous weather patterns and be on the lookout for them.  It isn’t until a tornado is spotted, either by an observer or via radio satellite, that we are even aware one is around.  This…

If you are a weather watcher, it might be beneficial for you to own a weather radio.  A weather radio is designed to pick-up weather forecasts from public broadcasting services called ‘weather radio’.  This kind of weather information has been available since the 1950’s and is a way for people across the nation to receive…

Insurance, much like a tornado shelter, is something everyone wants when they need it.  Tornado winds can cause damage to your home, your car, and even take the lives of those you love.Know and understand what your insurance covers in the event of a tornado.Policies typically cover certain threats such as hail and wind, often direct…

Even though tornadoes are chaotic and unpredictable, they tend to have their peak season when the weather is changing.  When cold air mixes with warm air, conditions are more favorable for supercell storms which can spawn tornadoes.  It is this instability in the atmosphere which wreaks havoc throughout tornado alley.  The breakdown in atmosphere can…

Many people ask, “What can we do to prepare for tornado season?”  Besides having a safety plan in place, there are other things you can do to prepare for the worst. Create an emergency kit geared towards the needs of you and your family. Use a sealable plastic container to hold items such as bottled waters,…